WRITING IS EASY. ALL YOU HAVE TO DO IS CROSS OUT THE WRONG WORDS.

Mark Twain

Writing great content in a foreign language is difficult

Who should know better than me – born and raised in Germany – who has been the communications person for all English content at a Shanghainese health provider in the recent past.

It’s not just about getting your grammar right.
Sure, that would seem a good place to start.
There is more to it, though.

When has „close enough“ ever been a synonym for „correct“?

I’ll never forget the smile on an American friend’s face when I once referred to some new acquaintances in Shanghai as “fresh off the ship”.

It is about all these tiny things which make you sound genuine. Or strange.
Play on words, metaphors, contemporary (spoken) language and puns if need be.
And you must be sure to get them right.
Otherwise you may risk receiving a sympathetic smile or even raise a laugh.

Don’t face the challenge of putting together something in German language all by yourself. And please don’t rely on Jessie from admin who dated this handsome Bavarian exchange student back then in college and who allegedly is still fluent in German.

I KNOW HOW TO TELL YOUR STORY TO MAKE YOUR BRAND STAND OUT

Talk to me instead. I am not only a native speaker, but a „word person“ you can trust with all your German content. It won’t hurt as well that I am an accomplished author, content writer and SEO-savvy online editor with a focus on topics as food, health, tourism and travel.

Let’s create a communications strategy for the German speaking market with new, fresh content. Regular posts on the German section of your website and on your social media accounts will help to build brand awareness and relationships.

I DON’T DO TANSLATIONS, I DO GENUINE INTERPRETATIONS

If you have an own German draft already and wish some fine tuning, I am thrilled to help you make it sound genuine. Other than that, your English and Italian original texts or drafts are absolutely fine with me.

How about …
… regular blog posts for your German audience?
… a website add-on in German language (based on your primary content)?
… newsletter package (based on your primary content)?
… customized contents for all your needs?

Send me into battle as your champion to tackle our three genders or our crazy long composed German nouns and, oh, these manifold grammar traps!

What are you waiting for? Let’s connect and find out how I can help you to create stellar German content.